Projektledare för ”Suspect to Lead” aktiviteter

  • Uppdrag: Marketing & Sales Operations, Projektledning
  • Företag: Trioworld
  • Bransch: Hållbara lösningar för plastindustrin
  • Hemsida: www.trioworld.com
  • Arbetsspråk: Engelska


Projektledare för projektet ’Suspect to Lead’ under hösten 2024. Fokus låg på digitalisering av marknads- och säljprocessen mellan t.ex. CRM och MA. 

Exempelvis hur ska Marknad arbeta i med Marketing Automation aktiviteter, sätta strukturen och roadmap framåt för dessa processer, handover mellan Marknad och Sälj samt KPI:er. Vidare agerade jag kravställare utifrån hur Trioworld ska väva samman Marketing och Sales processen mellan bl.a. MD365 och ClickDimensions. Exempelvis hur ska Marknad arbeta i ClickDimensions, sätta strukturen och roadmappen framåt för denna process och handover mellan Marknad och Sälj samt KPI:er.

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Tina is wonderful to work with, and she has exceptional expertise in marketing automation, CRM and project management. She is trustful, forward-thinking and an inspiring team player. Not without reason did we call her Project Success Manager.

Markus Roithmeier, Partner/Co-Funder, Zobito

With competence, determination and warmth Tina guided the BoKlok organisation through two complex and business-critical processes. The two projects ran in parallel with very ambitious time plans. Both were delivered on time, on budget, with high quality and with strengthened spirit and relationships.

Charlotta Herte, SVP Market & Communications, BoKlok

Tina bidrar med en mycket värdefull kombination av strategiskt perspektiv och praktisk erfarenhet från verkliga implementationer. Hon är skicklig på att konkretisera komplexa frågor och dela tydliga insikter kring vad man bör göra, vad man bör tänka på och varför samsyn mellan teknik, verksamhet och organisation är avgörande för att lyckas.

Jesper Åkesson, Partner & Client Lead, One Marketing A/S

She has hit the sweet spot between the Marketing and IT departments, working as a catalyst and project manager making sure that things are delivered in the way they were intended.

Magnus Westmar, Business Relationship Manager – Marketing & Sales at Aller Media AB

Tina’s best quality was her combination of business processes and IT understanding. She also has very good skills leading people and developing processes for successful operations.

Gilda Jantunen, IT Service Delivery Manager, Aller Media Oy

Tina makes it happen. She is a no nonsense type of person who achieves results. Always on the ball she takes a natural leadership role in meetings. She is a great team player and makes a great asset to any organization.

Marie Angselius, Partner, Angselius Rönn AB

Tina managed to restructure and improve our Marketing Actions in a very impressive way. As CFO I can always rely on her Budget input and cost estimates. Tina is a natural choice of leader in any marketing or structural project, when good organization and execution is desired.

Charlotte Widstrand, Financial Manager, Tradebanco AB

I enjoyed working together with Tina, who had a great vision where they (Aller) wanted marketing automation to take them and skills to do that. Within one year Aller media performed impressively in terms of digitalization. I admire your ability to combine creative and strategic mind with IT knowledge. The “demanding Tina and lets have fun attitude” was an excellent combination in our projects.

Päivi Silventoinen, Marketing Manager & Head of Marketing Automation BU, Fenix Solutions Oy